Pure Outboard System

Revolutionary Performance

Clean, quiet electric power. The Pure Outboard is a drop-in replacement for any boat that would accept a gas outboard between 20 and 50 HP, providing Pure responsiveness, Pure quietness, no scheduled maintenance, and longer life.

Experience Pure Outboard’s fine speed control, and the ability to shift smoothly between forward and reverse. Imagine a dramatically better boating and boat ownership experience.

Order today with a refundable $100 deposit.

Your deposit is fully refundable, and pricing is subject to change, until your order is finalized.

How will you use your Pure Outboard System?

Cocktail Cruise

20’ pontoon boat with 2 battery packs
 Time on water:
2 hours
Distance traveled: 
10 miles

Battery remaining

    • 74%


    18’ bass boat with 2 battery packs
     Time on water:
    3 hours 45 minutes
    Distance traveled: 
    19.8 miles

    Battery remaining

      • 15%

      Shore Ferry

      13’ rigid inflatable,with 2 battery packs
       Time on water:
      45 minutes
      Distance traveled: 
      15.4 miles

      Battery remaining

        • 27%

        Clean, quiet, maintenance-free, electric power, equivalent to 50 HP. The Pure outboard is designed as an easy drop-in replacement for any boat that would accept a gas outboard between 20 and 50 HP.

        • Propulsion: equivalent to up to 50 HP
        • Weight: 112lbs
        • Integrated power tilt/trim
        • Water Resistance: IPX7
        • Propeller: 16″ diameter 3-blade
        • Power: 25 kW (20 kW in systems with 1 battery pack)

        The Pure Battery Pack provides the most energy per pound of any marine battery pack. Built with industry-leading lithium-ion cells, it delivers instant power from a lightweight pack, enabling faster planning, longer range, and higher top speed.


        • Voltage (nominal): 350V
        • Capacity: 9.6 kWh (multiple packs can be connected for higher capacity)
        • Weight: 118 lbs.
        • Dimensions: 22.7 inches x 14.9 inches x 9.1 inches (577 mm x 379 mm x 231 mm)
        • Water Resistance: IPX7
        • Provides active thermal management to preserve battery life
        • Cycle life: approximately 1000 full discharge cycles

        Our state-of-the-art, fully integrated throttle is the control center of the Pure Outboard system, providing system control, an integrated digital display, and a connection to the mobile app. 


        • Magnetic kill switch with a floating lanyard
        • Display showing state of charge, speed, and distance remaining
        • Ergonomic throttle handle includes integrated tilt/trim button for easy adjustments
        • Connects to companion smartphone app that provides system updates and remote diagnostics 
        • Auxiliary power up to 10A
        • GPS & Bluetooth
        • Water Resistance: IPX7
        • Bottom or side mounting for flexible installation

        The Pure Watercraft portable charger is engineered to provide rapid charging for the Pure Battery pack. The charger can be kept on a dock, in a garage or on the boat, allowing for charging wherever it’s convenient. 


        • 6.6 kW DC charger
        • Configurable for 120V or 240V
        • Charges multiple battery packs together
        • Charge time on 240V: half-to-full in 90 minutes, with 1 or 2 packs
        • Charge time on 120V: half-to-full in 5 hours per pack
        • Weight: 24 lbs
        • Water Resistance: IPX6
        Your deposit is fully refundable, and pricing is subject to change, until your order is finalized.


        Can I combine battery packs for more range?

        Can I use other batteries to power the Pure Outboard?

        How do you keep the battery packs operating at the right temperature?

        What is the range of the Pure Outboard system?

        What kind of batteries do you use, and how long do they last?

        How long do the battery packs last?

        Where do the battery packs go in the boat?


        Can I power other electronics from my Pure Outboard system?

        How is the Pure Watercraft electric outboard system installed?

        How much does the Pure Outboard system weigh?

        What kind of maintenance can I expect?

        What type of cables do I need, and how do I connect them?

        POWER icon

        Can my boat get up on plane with a Pure Watercraft electric outboard system?

        How fast is a boat power by the Pure Watercraft electric outboard system?

        How much power does the Pure Outboard electric outboard system provide?


        Can I charge my system with solar panels?

        Can I charge the battery pack at a car charging station?

        How big is the charger?

        How long are the charger cables?

        How quickly does the Pure Outboard system charge?

        What plug standard is used with the included charger?

        GENERAL icon

        Does it work in freshwater and saltwater?

        I’m about to place a pre-order, what can I expect?

        Is the Pure Outboard the first of its kind? What sets it apart?

        What is included with the electric outboard system?

        What is the Pure Outboard system warranty?

        What types of boats does it work on?

        ENVIRONMENTAL icon

        Aren’t lithium-ion batteries bad for the environment?

        How efficient is the Pure Outboard?

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